Archives for Nov,2015

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YES WE CANalytics

Photo by Ed Thompson for Spektrix So I’ve been dabbling in digital experiments throughout my time as a fellow of the DMA but underpinning it all has been the ultimate goal to get my head round Artsadmin’s analytics… spurred on, of course, by the...
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The big reveal

Today we had our final meeting with Daniel where we looked at the results of our experiment looking at how many people were giving up through the booking process. Back in September we set up some goals on Google Analytics to track the intention of buying...
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