Blog

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Blog

Discover what happened in the Digital Marketing Academy 1.0.

  • The Sum of Our Parts: Consortium Crowdfunding
    One of the biggest barriers to disabled artists progressing is securing project funding to enable them to create work. At Dao we frequently get requests from artists who want to know how to find funding, or to support their crowdfunding campaigns. Our current Catalyst project with Salisbury Arts Centre, The Point Eastleigh and Stopgap Dance […]
  • Insights and Outlines
    Working at the Manchester Museum and the Whitworth the timing of the DMA, coming as it does at a really busy time, has in many ways been ideal for me. The reopening of the Whitworth after a £15m capital redevelopment in February has brought a buzz of activity ever since and as I write we’re […]
  • Growing a head for statistics
    My main reason for applying for a place on the Digital Marketing Academy was because I constantly feel like my head is swimming around in a sea of confusing stats and an overwhelming number of digital opportunities – I often struggle to see the wood for the trees with it all, so I am hoping that being […]
  • Old enemy time
    I am late submitting this blog post. And the last few hectic weeks in the office have made it hard for me to concentrate on my experiment. When there are jobs to be done, and projects to be delivered, it’s hard to justify – to myself, I mean – the time spent on something which […]
  • Stepping into Social Media ROI
    The word journey has been used a lot so far as we all delve into our digital experiments and work out what our starting point is and ultimately where we are heading. I have no doubts this will be a process of predictions and uncertainties, failures and key learnings. What I did know from the […]